Conference review: HerBizz International 2025 HerBizz International 2025 took place in Vienna on April 29 and brought together a network of women leaders, innovators and changemakers for an evening exploring the future of AI, Web3, media, and leadership. Held under the theme From Vision to Victory, the event championed authentic leadership, cross-industry collaboration and the rising influence of women driving innovation at every level. HerBizz International is a global platform and community dedicated to empowering women at the intersection of innovation, leadership and technology. Its co-founders are Elena Petrova and Ksenia Gutman.

Frauen an der Spitze des Wandels: Mit dem diesjährigen Flagship-Event HerBizz International 2025 setzte die Networking-Plattform HerBizz am 29. April ein Zeichen für die Rolle von Frauen in Zukunftsbranchen wie Künstlicher Intelligenz, Web3 und Medien. Unter dem Motto „From Vision to Victory“ versammelte sich ein hochkarätiges Line-up von Expert:innen, Gründer:innen und Führungspersönlichkeiten in den Räumlichkeiten von weXelerate im Herzen Wiens.

HerBizz International successfully hosted its flagship event, AI, Web3 & Media – From Vision to Victory, bringing together a powerful network of innovators, thought leaders, and changemakers to explore the evolving intersection of technology, leadership, and female empowerment. The evening was a celebration of visionary thinking, meaningful dialogue, and the growing influence of women in the tech and media landscape. With a compelling lineup of speakers and a vibrant community of participants, the event lived up to its theme – moving from inspiration to action.

At a time when the media industry is undergoing radical shifts powered by artificial intelligence, decentralization, and an urgent need for authentic leadership, HerBizz International 2025 delivered a rare combination: substance, vision, and the power of female-driven innovation.

Vienna is set to host an important edition of the HerBizz International event, a gathering that brings together visionaries and industry leaders to explore the transformative intersections of AI, Web3, and media. With a focus on empowering women in tech, finance, and creative industries, the event aims to delve into groundbreaking trends and provide actionable insights that redefine the possibilities for women in the digital age.

In recent years, the tech sector has undergone seismic shifts and is evolving at a pace that challenges even the most agile minds. Within this change, AI, Web3, and media are not just parallel developments; they are becoming tightly interconnected threads that drive technological and societal shifts. From decentralised finance to advancements in AI, these changes are rewriting the rules and creating unique opportunities across industries.

AI empowerment: In the fast-paced world of technology and business, AI has emerged as a game-changing force, particularly for professionals juggling multiple responsibilities. For someone like me—balancing the demands of a full-time job, motherhood, and leading a non-profit association for women in AI, Web3, and Media—AI tools have become indispensable allies. These smart technologies are not just changing workplaces globally; they are opening doors to higher earnings for those equipped with AI skills and saving us a lot of time in our daily lives.

The idea to establish an association for women in AI, Web3 and Media began in 2024. At that time, my partner Elena, whom I met during my Global Executive MBA studies, and I had already opened a chapter for Women in Web3 Austria. Our passion and interest in emerging technologies arise from our surroundings and network. Self-education, Blockchain specialization, and AI training followed and were embedded into our free time, in addition to our regular full-time jobs and family commitments.

What inspired the creation of HerBizz International, and what are its primary goals? Elena: HerBizz International was founded from a shared vision for transforming the female business landscape. Ksenia and I met during our Global Executive MBA studies at the WU Executive Academy in Vienna and realized that we both wanted to create a platform that not only addresses the underrepresentation of women in leadership roles but also empowers them to excel in media, technology, and innovation.

In unserer heutigen Welt, in der Chancen oft ungleich verteilt sind und Stimmen immer noch ungehört bleiben, möchte die Plattform HerBizz International ein “Leuchtfeuer für weibliche Stärke und Inklusivität” sein. HerBizz: Eine Bewegung Gegründet wurde sie von Elena Petrova und Ksenia Gutman – die sich während ihres Global Executive MBA-Studiums an der Wiener WU Executive Academy gefunden haben – mit der gemeinsamen Vision für Veränderungen im weiblichen Geschäftsumfeld. Oder anders gesagt, als eine Bewegung, die die Art und Weise verändern möchte, wie Frauen jeden Alters und aus verschiedenen Bereichen mit Innovation, Technologie und Medien umgehen.